There are two faces to Cash Discount.
OLD WAY: Takes the Cash Price and adds a service fee (4% is common) to cover interchange and processing – this becomes the Credit Card Price. The 4% service fee is shown on receipt, creating negative customer reactions. This is not in compliance.
DUO WAY: Takes the Credit Card Price and creates a Cash Price based on the discount the merchant wants to give cash customers. This is the Compliant version of Cash Discount. There is no service fee listed on receipt.
SIGNAGE: Both versions MUST display signage that there is a cash discount. (Visa/MC Requirement)
Your merchants key in their products online in the DuoPriceList Software App. It displays both sets of pricing. Customers can view the cash & card pricing list online, accessed through a URL and/or QR Code by phone. Merchants can print labels from DuoPriceList that can be placed on goods, showing both sets of pricing.
DuoPriceList for Your Merchants
MBN has an exclusive relationship with Duo to offer this product to your Merchants for FREE.
Below are the resources and tools you need to effectively market Cash Discount to your Merchants, as well as some quick FAQs for you to refer to.
To view Merchant Landing Page for DuoPriceList Software… click here.
Cash Discount is a “Dual Pricing” discount program that gives merchants the opportunity to offset their credit card processing fees by offering a “discount” for customers who use cash.
Non-MBN merchants have to pay a monthly fee for access to the DuoPriceList program... but YOUR Merchants get it for FREE.
The problem with other solutions is that on the receipt, they have a “service fee” listed, which has prompted investigations from Visa, MasterCard and other brands on allegations of surcharging (which is illegal in most states).
MBN has an exclusive partnership with DuoPriceList Software. Merchants can have a fully-compliant Cash Discount program that is easy to integrate with NO service fee line item on the receipt!
The convenience fee and cash discount models are now being aggressively targeted by Visa & MasterCard and other card brands under allegations of surcharging, which is illegal in some states. It’s a lengthy process for approval directly with card associations, and is restrictive in what cards you can accept.
DuoPriceList Software answers this challenge by following the explicit rules from the card associations, designing a fast online solution that is easy for your Merchants to implement.
In order for a Cash Discount program to be compliant, Merchants must make available to the customer both sets of pricing which must be displayed – or – available on a list.
With DuoPriceList Software, we create a personalized web page for each participating Merchant that displays the Dual Pricing List required to be in compliance. They can print out their list(s) and get QR Codes to display in their store for customers to easily access the list(s), should they desire to.
MBN Merchants sign up with DuoPriceList through you, their Agent.
Merchants key in their PRODUCTS + PRICING and activate their price list(s) on the Duo website.
Merchants print DUAL PRICING signage from their activated price lists in their account on DuoPriceList website.
Merchants must display DUAL PRICING signage throughout their store.
EQUIPMENT THAT WORKS WITH DUO
Clover Station Pro & Clover Station
Clover Flex Mobile
Dejavoo Z9, Z8 & Z11
SwipeSimple B200 & B250
PAX A80 & A920
and Online Virtual Terminal
Charge Anywhere Chipper,
Q1 & Q2 Mobile Terminals
and Online Terminal
The Clover name and logo are owned by Clover Network, Inc., a wholly owned subsidiary of First Data corporation, and are registered or used in the U.S. and many foreign countries.
The DuoPriceList Software is patent pending.